Definition:
Anaphora is a rhetorical device characterized by the repetition of the same word or phrase at the beginning of successive sentences, clauses, or phrases. It is used to emphasize a point, create a rhythm, and make the message more memorable. Anaphora can enhance emotional appeal, unify ideas, and increase the persuasive power of a text or speech.
Etymology & Origin:
The term “anaphora” comes from the Greek word “ἀναφορά,” meaning “carrying back” or “reference.” It has been a prominent figure of speech in both literature and public speaking for centuries, valued for its ability to reinforce concepts and evoke emotion through repetition.
Examples:
- “We shall not flag or fail. We shall go on to the end. We shall fight in France…” – Winston Churchill, emphasizing determination and unity.
- “Every day, every night, in every way, I am getting better and better” – to inspire improvement and positive thinking.
- “My life is my purpose. My life is my goal. My life is my inspiration.” – illustrating the use of anaphora to stress personal conviction and motivation.