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Anaphora Definition: Embracing Repetition in Rhetoric

Definition:

Anaphora is a rhetorical device characterized by the repetition of the same word or phrase at the beginning of successive sentences, clauses, or phrases. It is used to emphasize a point, create a rhythm, and make the message more memorable. Anaphora can enhance emotional appeal, unify ideas, and increase the persuasive power of a text or speech.

Etymology & Origin:

The term “anaphora” comes from the Greek word “ἀναφορά,” meaning “carrying back” or “reference.” It has been a prominent figure of speech in both literature and public speaking for centuries, valued for its ability to reinforce concepts and evoke emotion through repetition.

Examples:

  • “We shall not flag or fail. We shall go on to the end. We shall fight in France…” – Winston Churchill, emphasizing determination and unity.
  • “Every day, every night, in every way, I am getting better and better” – to inspire improvement and positive thinking.
  • “My life is my purpose. My life is my goal. My life is my inspiration.” – illustrating the use of anaphora to stress personal conviction and motivation.

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